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60 years of James Bond Celebration event from OMEGA in London

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The Swiss watchmaker OMEGA has hosted a black-tie celebration in London, with guest of honor Daniel Craig, to mark 60 years of James Bond.

OMEGA 60 Years of James Bond celebration in London - Daniel Craig
OMEGA 60 Years of James Bond celebration in London – Daniel Craig (OMEGA)

Based on the novels by Ian Fleming, the 25 films, produced by EON Productions, have laid the foundation for a global cinematic legacy.  OMEGA watches have been an essential part of 007’s famous attire since GoldenEye in 1995, when the Oscar-winning costume designer, Lindy Hemming, equipped 007 with a Seamaster Diver 300M, believing it was the most suitable choice for his British naval background.


With that legacy in mind, OMEGA created a spy-inspired night at a secret location – featuring a dramatic live experience based on the world of James Bond. The occasion was a fitting tribute to 007, complete with movie props and gadgets from Q’s Lab, while a full line-up of James Bond’s OMEGA watches was also on display. This included two new Seamaster Diver 300M timepieces celebrating the 60th anniversary.


Included in the night’s action was Daniel Craig, who portrayed 007 over five films. The OMEGA ambassador is a great fan of the brand’s watches, and said, “It’s been a joy for me to work with OMEGA in all the films since Casino Royale. James Bond is a character who likes the very best of everything, so it’s always made sense that he would wear something as beautiful and trustworthy as an OMEGA.”

Attending the celebrations in London were a number of other guests, including the actors Alisha Boe, KJ Apa, Daisy Edgar Jones, Hayley Atwell, Oliver Jackson-Cohen, Will Poulter, Stefano Accorsi as well as the content creator, Jacob Rott.


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Julie Nguyen
Julie Nguyen
Julie, the visionary founder of SNAP TASTE, is passionately dedicated to uncovering the latest trends across hotels, restaurants, lifestyle, and entertainment. Her expertise shines in delivering fresh insights that resonate with readers seeking innovation and sophistication. Julie’s discerning eye and industry knowledge have been recognized through her role as a judge for the 2024 and 2025 CES Innovation Awards, where she evaluated groundbreaking advancements in technology. This prestigious role underscores her commitment to exploring and sharing cutting-edge developments that shape our world. Her passion for storytelling extends beyond technology. Julie has provided in-depth coverage of landmark global events such as the 2022 FIFA World Cup in Qatar, the Dubai 2020 Expo, CES, the D23 Expo, and the 2023 Milano Monza Motor Show. These experiences highlight her ability to capture the essence of world-class events, offering readers a front-row seat to pivotal moments. In addition, Julie has made a mark in film criticism, crafting memorable and compelling reviews for Nat Geo’s documentaries. Her ability to analyze and convey the heart of cinematic storytelling adds a new dimension to her versatile portfolio. Julie's dedication to delivering meaningful narratives ensures her audience stays informed, entertained, and inspired.
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