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Hermès x Apple AirTag and iPhone 12 case collection

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In collaboration with Apple, Hermès has created Apple AirTag Hermès, four smart objects designed to locate your everyday essentials thanks to the Apple Find My app. The collection includes: key ring, bag charm, luggage tag, and address tag.

Hermès has designed an elegant and functional leather case with MagSafe to protect the iPhone 12 and 12 Pro. Sheathed in Barénia calfskin, a full-grain leather characterized by its silky touch, it features an untied ‘Bolduc’, the iconic ribbon around Hermès boxes. 

Hermes iPhone 12 case
Hermes iPhone 12 case

Apple AirTag Hermes bag charm in Indigo Blue Swift calfskin.  Exclusive AirTag Hermes etched with the iconic Clou de Selle signature.  Height: 9.4″ | Width: 2″

Apple AirTag Hermes bag charm in Fawn Barenia calfskin and Orange Swift calfskin.

Apple AirTag Hermes key ring in Fawn Barenia calfskin, Indigo Blue Swift calfskin, and Orange Swift calfskin.  Exclusive AirTag Hermes etched with the iconic Clou de Selle signature.  Height: 5.1″ | Width: 2″

Apple AirTag Hermes luggage tag in Fawn Barenia calfskin.  Exclusive AirTag Hermes etched with the iconic Clou de Selle signature.  Height: 5.5″ | Width: 2”

Apple AirTag Hermes luggage tag in Fawn Barenia calfskin
Apple AirTag Hermes luggage tag in Fawn Barenia calfskin

Apple AirTag Hermes travel tag in Fawn Barenia calfskin.  Exclusive AirTag Hermes etched with the iconic Clou de Selle signature.  Height: 8.1″ | Width: 2.6″

Apple AirTag Hermès will be available for sale from April 30, 2021. The iPhone case will be available for sale from April 28, 2021. All products will be available for sale on the dates announced in a selection of Hermès stores in Germany, Australia, Canada, China, Korea, the United Arab Emirates, Spain, the United States, France, Italy, Japan, Mexico, the United Kingdom, Singapore, Switzerland, Taiwan and Thailand. AirTag requires iPhone or iPod touch running iOS 14.5 or later, or iPad running iPadOS 14.5 or later.


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Julie Nguyen
Julie Nguyen
Julie, the founder of SNAP TASTE, is passionately devoted to discovering the latest trends across hotels, restaurants, lifestyle, fashion, and entertainment. Having served as a judge for the 2024 CES Innovation Awards, she provided invaluable insights into pioneering advancements within the tech industry. Her unwavering commitment lies in keeping readers abreast of cutting-edge innovations and trends in both technology and style. Additionally, she has extensively covered renowned events like the 2022 World Cup in Qatar, the Dubai 2020 Expo, CES, D23 Expo, 2023 Milano Monza Motor Show, and various others, bolstering her expertise and unwavering commitment to delivering comprehensive coverage.
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