The Milano Monza Motor Show runs from June 10 to 13, 2021, as an open-air event for the first time in collaboration with the region of Lombardy and the cities of Milan and Monza. The show presents the new models of over 50 participating automobile and motorcycle manufacturers.
In addition to the vehicles’ static presentation, the Chiron Super Sport and the Bolide drive through the streets of Milan in the Premiere Parade, showcasing themselves dynamically for the very first time like on a catwalk.
Bugatti President Stephan Winkelmann was behind the wheel of the new Chiron Super Sport in the parade on Thursday evening and presented the new vehicle to the enthusiastic crowds by Milan Cathedral. “It feels fantastic to be presenting the new Chiron Super Sport live,” says Stephan Winkelmann. “Showcasing a new model in Ettore Bugatti’s birthplace is very meaningful to me. The Chiron Super Sport looks perfect in this setting of the Piazza del Duomo, and the famous Monza racetrack is nearby, too, even if it can’t show off its full potential there.”
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