Apple has unveiled its latest groundbreaking innovation, Apple Vision Pro, a cutting-edge spatial computer that seamlessly merges digital content with the physical world, offering users an unparalleled experience of presence and connectivity. This remarkable device introduces an expansive canvas for apps, transcending the limitations of traditional displays. Its fully three-dimensional user interface responds effortlessly to a user’s eyes, hands, and voice, delivering a natural and intuitive interaction like never before.
Powered by visionOS, the world’s first spatial operating system, Vision Pro empowers users to engage with digital content as if it were physically present in their immediate environment. The exceptional design of Vision Pro encompasses an ultra-high-resolution display system, boasting an impressive 23 million pixels distributed across two displays. Moreover, its unique dual-chip design, featuring custom Apple silicon, ensures real-time experiences that immerse users directly in front of their eyes.
Apple CEO, Tim Cook, expressed his enthusiasm, stating, “Today marks the beginning of a new era for computing. Just as the Mac and iPhone revolutionized personal and mobile computing respectively, Apple Vision Pro pioneers spatial computing. With decades of Apple innovation as its foundation, Vision Pro is years ahead and unmatched in its groundbreaking input system and countless innovations. It unlocks incredible experiences for our users and presents exciting new opportunities for our developers.”
Mike Rockwell, Vice President of the Technology Development Group at Apple, emphasized the extensive efforts behind the creation of their inaugural spatial computer, stating, “Developing our first spatial computer required innovation across every aspect of the system. Through seamless integration of hardware and software, we engineered a compact and wearable spatial computer that stands as the most advanced personal electronics device ever created.”
Apple Vision Pro revolutionizes personal computing by introducing users to extraordinary new experiences that transform the way they interact with their favorite apps, capture memories, indulge in entertainment, and connect with others. This cutting-edge device opens up an infinite canvas for apps through its visionary visionOS, featuring a three-dimensional interface that liberates apps from the confines of traditional displays. With Apple Vision Pro, users can unlock enhanced productivity with limitless screen real estate, seamless multitasking, and the ability to seamlessly connect Magic Keyboard and Magic Trackpad for a versatile workspace or wireless integration with their Mac, creating a massive, private, and portable 4K display with incredibly clear text.
In the realm of entertainment, Apple Vision Pro offers captivating experiences. With its dual ultra-high-resolution displays, users can transform any space into their personal cinema, immersing themselves in a screen that feels as expansive as 100 feet wide. The device’s advanced Spatial Audio system enhances the viewing experience, delivering an impressive audio environment. Apple Immersive Video takes entertainment to the next level, offering high-resolution 180-degree recordings accompanied by Spatial Audio, allowing users to explore immersive videos that transport them to entirely new realms.
Additionally, Vision Pro introduces a new dimension of gaming possibilities. With its spatial computing capabilities, users can delve into a wide range of games that span the immersive spectrum, immersing themselves in entirely new virtual worlds. The device supports over 100 Apple Arcade games, which can be enjoyed on a screen as expansive as desired, accompanied by immersive audio and compatibility with popular game controllers. Apple Vision Pro promises unparalleled gaming experiences that defy traditional boundaries.
Immersive Environments: Within the realm of Apple Vision Pro, users are no longer confined to the physical limitations of a room. With the revolutionary Environments feature, they can venture beyond those boundaries and immerse themselves in dynamic and captivating landscapes. These virtual environments serve multiple purposes, whether it’s fostering concentration in a cluttered space or simply providing a visually stunning backdrop. By utilizing the intuitive controls of the Digital Crown, users have the power to determine the level of presence and immersion they desire within these virtual realms.
Reviving Memories: Apple Vision Pro introduces an extraordinary three-dimensional camera, designed to breathe life into cherished memories. Through the lens of this advanced camera, users can capture the essence of special moments and relive them in astounding detail. Spatial Audio enhances the experience, transporting users back in time as they view spatial photos and videos. Whether it’s a joyous celebration or a heartwarming family gathering, these immersive memories transport users right back to the exact moment they were captured. With seamless integration with iCloud, users can access their entire photo library, viewing their treasured moments at a life-size scale with stunning color accuracy and impeccable detail. Panoramic shots taken on an iPhone wrap around the user, recreating the feeling of actually being present in that location.
Spatial FaceTime: The FaceTime experience undergoes a remarkable transformation with Apple Vision Pro. Users are no longer confined to mere video calls, but rather, they are immersed in a spatial realm. Participants in a FaceTime call appear as life-size tiles, reflecting the scale of their presence within the virtual space. Spatial Audio adds a new dimension to conversations, making it seem as if each participant’s voice is emanating from their actual position in the room. Users wearing Vision Pro during a FaceTime call become Personas, digital representations that mirror their real-time facial expressions and hand movements, using Apple’s cutting-edge machine learning technology. This heightened sense of presence enables shared activities such as co-watching movies, browsing photos, or collaborating on presentations, bringing people closer together, no matter the distance.
Expanding App Experiences: The introduction of Apple Vision Pro brings with it an all-new App Store, offering users an extensive selection of apps and content from innovative developers. The capabilities of Vision Pro extend to familiar iPhone and iPad apps, which have been optimized to seamlessly integrate with the new input system. Developers are encouraged to explore the unique potential of Vision Pro and visionOS, allowing them to create entirely new app experiences or reimagine existing ones specifically tailored for spatial computing. The possibilities for innovation are endless, as Vision Pro opens doors to a whole new world of interactive and immersive app experiences.
Built upon the strong foundation of engineering innovation in macOS, iOS, and iPadOS, visionOS represents a groundbreaking operating system tailored to support the demanding requirements of spatial computing. With a meticulous design approach, visionOS delivers powerful spatial experiences that harness the full potential of the user’s surrounding space, presenting new possibilities both in professional and personal settings.
At the core of visionOS lies a revolutionary three-dimensional interface that seamlessly integrates digital content into the user’s physical environment, creating a compelling sense of presence. By dynamically adapting to ambient light and casting shadows, the interface provides crucial cues for understanding scale and distance. To enable effortless navigation and interaction with spatial content, Apple Vision Pro introduces an entirely new input system that responds to the user’s eyes, hands, and voice. From effortlessly browsing through apps by simply looking at them to selecting with a tap of a finger, scrolling with a flick of the wrist, or employing voice commands for dictation, the intuitive interface enhances user experience like never before.
One of the remarkable features of Apple Vision Pro is EyeSight, an innovative technology that fosters connection and awareness of the user’s surroundings. When approaching someone wearing Vision Pro, the device intelligently adjusts, providing transparency that allows the user to maintain visual contact while still displaying their eyes. This capability ensures seamless interaction and visual communication, even when the user is engrossed in an environment or engaged with an app. EyeSight effectively conveys visual cues to others, offering insights into the user’s focus and attention.
Apple Vision Pro draws upon Apple’s extensive expertise and innovation in designing high-performance products like Mac, iPhone, and wearables such as Apple Watch, resulting in an unparalleled personal electronics device. To achieve ambitious goals in terms of performance, mobility, and comfort, Apple leverages advanced materials and manufacturing techniques. The device’s striking design features a singular piece of meticulously formed and laminated glass, meticulously polished to create an optical surface that serves as a lens for an array of cameras and sensors, seamlessly blending the physical and digital worlds. The glass harmoniously merges with a custom aluminum alloy frame, gently curving around the user’s face. The modular system allows for a tailored fit, accommodating a diverse range of individuals. Complementing this design, the Light Seal employs a soft textile material, available in various shapes and sizes, flexing to conform precisely to the user’s face. Flexible straps ensure optimal positioning of audio near the ears, while the Head Band, knitted as a single piece in multiple sizes, offers cushioning, breathability, and flexibility. The band can be easily swapped for a different size or style, providing a customizable and comfortable fit for each user’s preferences and needs.
Apple Vision Pro has been meticulously engineered to deliver an extraordinary level of compute performance within a sleek and compact wearable design. Its groundbreaking features include an ultra-high-resolution display system, powered by an Apple silicon chip, which utilizes micro-OLED technology to pack an impressive 23 million pixels into two displays, each no larger than a postage stamp. With wide color and high dynamic range capabilities, combined with custom catadioptric lenses for exceptional sharpness and clarity, Vision Pro provides users with truly stunning visual experiences. To cater to users with vision correction needs, ZEISS Optical Inserts are available to ensure visual fidelity and precise eye tracking accuracy.
A key element of the Apple Vision Pro experience is its advanced Spatial Audio system, which creates a captivating immersive environment by simulating sound sources coming from the user’s surrounding space, perfectly matching audio to the environment. The audio pods within Vision Pro incorporate two individually amplified drivers to deliver personalized Spatial Audio tailored to the user’s specific head and ear geometry.
Incorporating state-of-the-art eye-tracking technology, Apple Vision Pro’s high-performance eye tracking system utilizes high-speed cameras and a ring of LEDs to project invisible light patterns onto the user’s eyes, enabling responsive and intuitive input.
Powering these groundbreaking innovations is Apple’s cutting-edge silicon technology in a unique dual-chip design. The M2 chip provides unparalleled standalone performance, while the newly developed R1 chip processes input from 12 cameras, five sensors, and six microphones, ensuring that digital content seamlessly appears in real time right in front of the user’s eyes. The R1 chip boasts an impressive streaming speed, delivering new images to the displays within an astonishing 12 milliseconds—eight times faster than the blink of an eye. Apple Vision Pro is designed to provide all-day usage when plugged in, and users can enjoy up to two hours of use with the external high-performance battery.
Starting at $3,499 (U.S.), Apple Vision Pro is set to be available for purchase early next year on apple.com and at select Apple Store locations in the U.S., with availability expanding to more countries later in the year.
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